The Elizabeth Hospice
Working on a creative campaign for The Elizabeth Hospice was a transformative experience for me. It forced me to be more thoughtful about life and death. To reach, as a writer, deep inside and gingerly pluck the emotional heart-rendering truths up off the floor—where so many of us push uncomfortable thoughts.
At the core of our campaign was the idea that while being family can be tough, it's always worth it—and our shared experiences last forever, even if life does not. We can do the right thing for the one we love.